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Payment Providers for Booking Systems: Everything You Need to Know

27 August 2025

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Written by Libby James
Libby James is co-founder, director and an expert in all things merchant services. Libby is the go-to specialist for business with more complex requirements or businesses that are struggling to find a provider that will accept them. Libby is regularly cited in trade, national and international media.

Embedded Payments for Booking Software


Booking systems with built-in payment capabilities have become an essential part of running a modern service business. Whether you’re a salon owner managing repeat appointments, a gym operator collecting membership fees, or a sports club looking to streamline pitch hire, the ability to schedule and take payments in a single system removes layers of admin and provides customers with the seamless experience they now expect.

The global market reflects this demand. Appointment scheduling software was valued at $14.33 billion in 2024, with projections reaching $42.15 billion by 2034. That growth is being fuelled by two forces: customer expectation for convenient, one-stop booking journeys, and the commercial opportunities that integrated payments bring to software providers.

In this article, we’ll explore what booking systems with payment capabilities are, how they work, the differences between embedded, integrated and white-label models, and what they mean for industries such as sports clubs, fitness, and personal services. We’ll also look at security considerations, how providers commercialise payments, and what businesses should think about when choosing the right solution.

What is a Booking System with Payment Capabilities?

At its core, a booking system with payment functionality enables a customer to select a date, time, or service, and then pay for it without needing to leave the booking page. Once confirmed, the system updates the business’s calendar, stores relevant details, and often sends automated communications such as a receipt, confirmation email, or reminder text.

This integration of scheduling and payments creates efficiencies that would otherwise require several separate tools: a calendar, a payment processor, and manual spreadsheets. For small operators, such as yoga teachers or dog walkers, it means less chasing of invoices. For larger organisations, it can remove the risk of double bookings and missed payments while providing valuable insight into business performance.

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Embedded, Integrated and White-Label Payments

Not all booking and payment systems operate in the same way. The approach taken depends on how the software is designed and what role payments play in the overall customer experience.

Embedded payments are the most seamless option. The payment process is built directly into the booking flow, so the customer never leaves the platform. This creates a smooth, trustworthy journey and often leads to higher conversion rates.

Integrated payments connect the booking software to third-party providers such as Stripe, Square, Worldpay, or PayPal. While the customer may not always notice the technical handover, the business benefits from being able to accept a wide range of cards and wallets without developing its own payment infrastructure.

White-label payments go one step further. Here, the booking software vendor brands the payment experience as their own, while still relying on an underlying payment provider to process the transaction. This model is increasingly common because it allows software companies to commercialise payments, creating an additional revenue stream while strengthening their brand presence.

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Commercialising Payments Through Booking Software

For booking software vendors, payments are no longer just a “nice to have” feature — they represent a strategic revenue opportunity. By embedding or white-labelling payments, providers can generate income in several ways.

Some take a share of transaction fees, meaning that every appointment booked through the system contributes to recurring revenue. Others design tiered packages, where access to more sophisticated payment features, such as recurring billing for memberships, or split payments for group bookings, forms part of a premium subscription.

This has proven particularly valuable in niche sectors such as sports clubs and member-based organisations. These businesses often rely on recurring payments for training, facilities, or membership subscriptions. A booking platform that manages both scheduling and payments becomes not just a tool, but a financial backbone for the club, while the software provider benefits from consistent, scalable revenue.

Benefits for Businesses

For end users, the gyms, salons, clinics, or tradespeople running day-to-day operations, the benefits of an integrated booking and payment system are wide-ranging.

Administration is reduced because payments are taken at the point of booking rather than through follow-up invoices. This minimises time spent chasing late payments and ensures cash flow is more predictable. Customers also benefit from a smoother experience. Research shows that convenience is a deciding factor for the majority of buyers, and being able to book and pay in one place provides reassurance that their spot is secured.

A further advantage is the insight that comes from combining two critical data sets: bookings and payments. Businesses can track how many appointments were made in a week, how much revenue those appointments generated, and which times or services are most popular. This makes it easier to forecast demand, plan staffing, and identify new opportunities.

Refunds and rescheduling are also simpler when both processes are tied together. Instead of managing one system for payments and another for appointments, staff can adjust both within a single interface. And for businesses that are growing quickly, scalability is built in. A platform that already integrates scheduling and payments can handle increased demand without the need to bolt on additional systems.

What Payment Methods Can Be Accepted Through Booking Systems?

Most modern booking systems support a wide range of payment methods to suit customer preferences. Debit and credit cards remain the most common, but many platforms also allow digital wallets such as Apple Pay, Google Pay, and PayPal. For businesses with recurring income models, such as gyms, sports clubs, or membership organisations, direct debit and recurring card billing are particularly valuable. Some booking systems also integrate with bank transfer solutions, open banking, or Buy Now Pay Later (BNPL) providers, offering even more flexibility. The right mix of payment methods can reduce friction at checkout and increase the likelihood of customers completing their bookings.

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Security Considerations

Handling payments and customer data inevitably raises questions about security. Trustworthy booking systems take this responsibility seriously. Most rely on PCI DSS-compliant processors such as Stripe, ensuring that sensitive card data is never stored directly on the booking platform. Encryption, two-factor authentication, and access controls are standard features, while many providers invest in regular monitoring and patching to protect against vulnerabilities.

For business owners, the key is to choose platforms with a strong track record and clear documentation around security. Practices such as enforcing strong passwords, restricting admin access, and enabling two-factor authentication can further safeguard both customer and financial data.

Choosing the Right Provider

When comparing booking systems with payment functionality, businesses should look beyond just transaction fees. Factors such as ease of integration, support for recurring payments, branding options, and the quality of back-office reporting can have a significant impact. For some, the ability to present a consistent brand through embedded or white-label payments will be important; for others, having access to a wide choice of digital wallets or bank transfers will take priority.

Customer support should also be considered. Payment failures, refunds, or integration issues can quickly become pain points if help is not available when it’s needed.

Wrapping It Up

Booking systems with payment capabilities are reshaping how businesses across industries manage their operations. For customers, they offer convenience and confidence. For businesses, they remove administrative burdens, strengthen cash flow, and provide insights that support growth. And for software vendors, they open the door to new commercial opportunities through embedded and white-label payment models.

As the market expands and customer expectations rise, businesses that adopt integrated booking and payment platforms will be better placed to deliver smooth, trustworthy experiences while keeping internal processes lean. In an increasingly competitive landscape, that can make all the difference.

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Finding the Right Provider Through The Payments Directory®

With so many options available, choosing the right booking system and payment provider can feel overwhelming. That’s where The Payments Directory® comes in. It’s a free, independent tool designed to help businesses compare providers based on their industry, payment needs, and contract terms. Whether you’re a sports club looking for a platform with recurring membership payments or a salon that needs an embedded checkout experience, The Payments Directory® makes it easier to narrow down the options and connect with providers that best fit your business.

FAQs

How does a booking system with payments work?
A booking system with payments combines scheduling and payment processing into one platform. Customers choose a time or service, pay online, and receive confirmation instantly. The business’s calendar is updated automatically, and payment records are logged without the need for manual admin.
What are the main benefits of integrating payments into a booking system?
The biggest advantages are reduced administration, more reliable cash flow, and an improved customer experience. Businesses can take payments upfront, manage refunds and reschedules in one place, and gain insights into performance by linking booking data with revenue.
What’s the difference between embedded, integrated, and white-label payments?
Embedded payments are built directly into the booking journey for a seamless customer experience. Integrated payments connect the booking software to third-party providers such as Stripe or PayPal. White-label payments allow the booking software vendor to brand the checkout as their own, often with revenue-sharing arrangements.
Which industries benefit most from booking systems with payments?
Any business that relies on scheduled appointments or memberships can benefit. This includes health and wellness clinics, salons, gyms, sports clubs, home service providers, and consultants. Many platforms also cater to niche industries, offering features tailored to their specific needs.
Are booking systems with payments secure?
Yes, provided they use PCI DSS-compliant payment processors and encryption. Many also offer two-factor authentication and access controls for extra protection. Choosing a reputable provider with a strong security track record is important, and businesses should follow best practices such as enabling 2FA and limiting admin access.
What are the alternatives to Stripe for booking payments?
Many different payment providers can be linked to booking systems, each with their own strengths. Some are better suited to smaller businesses that also take in-person payments, while others are designed for higher-volume merchants or those relying heavily on recurring billing, such as gyms or membership-based organisations. Certain providers even focus on niche sectors like sports clubs or healthcare, offering tailored solutions that align with specific industry needs. Because the market is so varied, the right choice will depend on your business model, transaction volumes, and customer expectations. If you’re unsure which provider is the best fit, our team at Merchant Advice Service can help you compare options through The Payments Directory® and guide you towards the most suitable solution.
Can booking systems handle recurring payments and memberships?
Yes. Many platforms now include features for subscription billing, package deals, and membership renewals. This is particularly useful for gyms, clubs, and classes where customers pay regularly. Recurring billing can help businesses maintain consistent revenue streams.
How do booking systems reduce administration for businesses?
Instead of manually reconciling calendars, invoices, and spreadsheets, the booking system automates everything. Payments are collected at the time of booking, cancellations and refunds are processed within the same platform, and accounting exports are generated automatically. This saves time and reduces errors, especially as the business scales.
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