Payments ISO, PayFac, PSP or Acquirer? How the Payments Industry Actually Works
Published - 07 October 2024
Revised - 13 August 2026


Libby James is the founder and Managing Director of Merchant Advice Service. Since 2016, she has worked directly with businesses and payment providers across merchant accounts, card processing, payment gateways and complex provider requirements.
Libby specialises in high-risk, declined and harder-to-place merchants, as well as businesses requiring specialist payment methods, integrations or international support. She writes and reviews Merchant Advice Service content, drawing on practical experience gained from real merchant enquiries and provider relationships.
An ISO, payment facilitator, PSP, acquirer, processor and payment gateway can all be involved in helping a business accept payments, but they do not necessarily perform the same role.
This is one of the most confusing parts of merchant services because the company a merchant buys payments from is not always the company actually acquiring, processing or settling the card transaction.
A simplified distinction is:
The complication is that one payments company may perform several of these roles at once.
Another may perform only one.
A merchant can therefore buy what appears to be a single “payment solution” while several different organisations operate behind it.
Understanding that structure can help explain:
The modern payments industry has evolved through banks, card networks, independent sales organisations, processors, gateways, payment facilitators, fintechs, software platforms and embedded-payment businesses.
As these models have developed, terminology has become blurred.
A company may market itself as a:
Those descriptions do not necessarily tell the merchant which regulated, technical or card-scheme role the business is actually performing.
This is why Merchant Advice Service recommends looking beyond the marketing description and understanding the payment structure underneath the product.
The acquirer sits at the centre of the traditional merchant card-payment relationship.
Under the UK Payment Services Regulations, acquiring payment transactions involves a payment service provider contracting with a payee to accept and process payment transactions that result in funds being transferred to the payee.
In practical merchant terms, the acquirer provides the acquiring relationship that enables the business to accept card payments.
The acquiring function can include responsibility for areas such as:
However, the acquirer does not necessarily perform every customer-facing or technical service itself.
It might use:
The merchant may therefore have very little direct contact with the underlying acquirer even though the acquirer forms an important part of the payment structure.
Read the FCA's guidance on payment services and acquiring.
An Independent Sales Organisation (ISO) sits between merchant acquisition and the underlying acquiring or processing relationship.
In a typical model, the ISO markets and sells payment services to merchants under an agreement with an acquiring partner.
The ISO may help with:
The ISO may be the company whose salesperson the merchant speaks to and whose brand appears throughout the buying journey.
But that does not necessarily make the ISO the underlying acquiring institution.
Not necessarily.
This depends on the commercial and underwriting arrangement between the ISO and its acquiring partner.
An ISO may:
The underlying acquirer may then make the final underwriting decision.
Some arrangements involve greater delegation than others, which is why merchants should avoid assuming that the company selling the payment service is necessarily the organisation deciding whether the business can process.
This distinction is particularly important for merchants with unusual sectors, higher transaction values, complex fulfilment or other specialist requirements.
Card networks recognise third-party organisations involved in acquiring and merchant services.
Visa, for example, categorises organisations performing merchant solicitation activities as Independent Sales Organisations within its Third Party Agent framework.
Visa states that relevant third-party agents must be registered before Visa clients and merchants use their services where the registration programme applies.
View Visa's information about third-party agents and ISOs.
This is a card-scheme relationship.
It should not be confused with FCA authorisation or registration.
No.
“ISO” is not itself an FCA regulatory permission.
An organisation that is only carrying out sales, referral or certain technical activities may not itself be providing the regulated acquiring service.
If the business is actually providing regulated payment services, the regulatory position may be different.
The correct position depends on what the organisation genuinely does rather than the label used in its marketing.
This distinction is important because merchants sometimes assume:
“They sell card processing, therefore they must be the FCA-regulated payment institution.”
That is not necessarily the case.
A simplified ISO arrangement might look like:
Merchant → ISO → Acquirer → Card Network → Card Issuer
The technical payment route may also include:
Merchant → Gateway / Terminal → Processor → Acquirer → Card Network → Issuer
These are different views of the same broader payment ecosystem.
The ISO is primarily part of the merchant distribution and service relationship.
The gateway and processor are primarily part of the technical transaction flow.
The acquirer sits within the acquiring and settlement relationship.
It can.
Some ISOs work predominantly with one acquiring partner.
Others may have access to several acquiring relationships.
This can matter considerably to a merchant.
If an ISO works with only one underlying acquiring route, the provider options available to the merchant may effectively be limited to that acquirer's:
A merchant should therefore ask:
“Which acquiring providers can you actually place our business with?”
This is more useful than simply asking whether the ISO describes itself as independent.
The commercial arrangement varies, but an ISO can generate revenue through areas such as:
This does not automatically make an ISO more expensive than applying directly to an acquirer.
The ISO may have commercial pricing arrangements based on the volume of merchants or transactions it introduces.
The merchant should compare the complete commercial package rather than assuming that removing an intermediary always produces the lowest cost.
A Payment Facilitator, usually shortened to PayFac, operates a different model from a traditional ISO.
Instead of primarily selling individual merchant-account relationships to an acquirer, a PayFac can operate an acquiring programme under which businesses are onboarded as sub-merchants or sponsored merchants.
The PayFac typically takes a much greater role in:
The PayFac operates within an acquiring relationship and relevant card-scheme requirements.
The FCA's guidance on acquiring specifically notes that the regulatory definition is likely to capture “master merchant” or Payment Facilitator models where the business contracts with payees to provide acquiring services.
Read the FCA's guidance on acquiring and Payment Facilitators.
For a more detailed explanation, see our Payment Facilitators (PayFacs) guide.
| ISO | Payment Facilitator | |
|---|---|---|
| Primary role | Merchant sales, distribution and support | Facilitates payments for sponsored or sub-merchants within an acquiring programme |
| Merchant relationship | Often introduces or supports an individual acquiring relationship | Merchant can be onboarded as a sponsored/sub-merchant within the PayFac model |
| Underwriting | May pre-assess, but underlying acquirer commonly controls final underwriting | PayFac commonly performs significant onboarding and risk activity within its acquiring framework |
| Risk monitoring | Can support the process | Usually a central PayFac responsibility alongside the acquiring relationship |
| Technology | May use third-party acquiring, gateway and terminal technology | Often provides a more integrated platform experience |
| Merchant IDs | Merchant commonly receives an acquiring MID | Merchant identity is managed within the PayFac/sponsored-merchant structure |
| Card-scheme treatment | Recognised as a type of third-party agent / sales organisation | Recognised as a distinct payment-facilitation model |
The key distinction is that an ISO generally helps sell or support the acquiring relationship, while a PayFac has a much deeper role in operating the merchant-payment programme itself.
This is where terminology becomes particularly confusing.
PSP means Payment Service Provider.
But the phrase is used in two different ways.
Under the UK Payment Services Regulations, a Payment Service Provider is a formal category covering organisations providing regulated payment services.
Depending on the service, this can include organisations such as:
Acquiring payment transactions is itself one of the payment services covered by the regulations.
View the FCA's Payment Services Regulations guidance.
Within everyday payments-industry language, “PSP” is often used more loosely.
It might describe a company offering several elements of the payment stack, such as:
This means two businesses both calling themselves a “PSP” may have very different underlying structures.
One may be the merchant's regulated acquiring provider.
Another may primarily provide technology while acquiring is supplied by another organisation.
PSP should therefore not automatically be treated as a synonym for ISO, PayFac, gateway or processor.
Not exactly.
A PayFac can be a type of payment service provider, depending on the regulatory and commercial structure.
But not every PSP is a PayFac.
For example, a regulated payment institution may provide payment services without operating a card-scheme Payment Facilitator programme.
Similarly, a company described commercially as a PSP might provide gateway and processing technology without operating the merchant under a PayFac structure.
The useful question is therefore:
“What payment services does this particular PSP actually provide?”
A payment processor provides infrastructure used to process payment transactions.
This can include:
The processor and acquirer may be part of the same organisation.
They may also be completely separate companies.
This matters because merchants often use “processor” as shorthand for the entire payment provider even when several organisations are involved.
No.
The FCA explicitly distinguishes regulated acquiring from merely providing technical services.
Its guidance states that services such as:
do not, by themselves, constitute acquiring payment transactions.
This is one of the clearest reasons not to use the terms “processor” and “acquirer” interchangeably.
A payment gateway provides technology used to securely capture and transmit payment information between the merchant's checkout or system and the wider payment infrastructure.
For ecommerce businesses, this can include:
The gateway may be supplied by:
A gateway therefore does not automatically tell you who your acquirer is.
For more information, see our Best Payment Gateways for UK Businesses guide.
Imagine a UK retailer signs up for merchant services through Company A.
The merchant may experience Company A as its payment provider.
Behind the scenes, however, the arrangement could involve:
The merchant could therefore receive:
This is not necessarily a problem.
It simply means the merchant should understand which party is responsible for each part of the service.
Now consider a software platform serving thousands of independent businesses.
Instead of telling each customer to arrange a completely separate merchant account, the platform may want payments built directly into its software.
A PayFac or PayFac-style infrastructure can allow the platform to:
The individual software customer is then effectively onboarded within the platform's payment ecosystem rather than being sent away to arrange payments independently.
This is one reason PayFac models have become increasingly important within:
Becoming a traditional Payment Facilitator can involve substantial operational, regulatory, risk and technical responsibilities.
Modern payments infrastructure has therefore created other models sometimes described as:
These models allow a software company or platform to control more of the merchant experience while another payments organisation provides significant parts of the underlying acquiring, compliance, risk or technology infrastructure.
This distinction matters because a company marketing “our own payments” may not itself be a full traditional Payment Facilitator.
It may be operating through another provider's PayFac or acquiring infrastructure.
Stripe, for example, currently describes both traditional PayFac models involving an acquiring relationship and technology-led models where platforms can embed and white-label payments using third-party infrastructure.
View Stripe's explanation of payment-facilitation infrastructure.
ISV means Independent Software Vendor.
An ISV is not automatically a payment provider.
It may simply produce business software.
Examples could include:
However, payments are increasingly embedded directly within these products.
An ISV might therefore:
This is why the lines between software distribution and payment distribution have become increasingly blurred.
An ISO traditionally starts with payments and distributes those services to merchants.
An ISV traditionally starts with software and may subsequently embed payments into the software experience.
However, both can now become important distribution channels for acquirers and payment providers.
A modern merchant could therefore buy its payments through:
These models can overlap commercially but should not automatically be treated as identical.
A marketplace usually connects buyers and multiple sellers.
Its payment requirements can include:
A marketplace may use Payment Facilitator infrastructure to achieve this.
But “marketplace” describes the commercial platform model, while “PayFac” describes a particular payments/acquiring model.
A marketplace does not automatically become a PayFac simply because it processes payments for sellers.
No.
This is another important distinction.
A Payment Facilitator helps enable payments for sub-merchants or sponsored merchants.
A Merchant of Record model involves a different commercial and legal relationship where the Merchant of Record is the entity presented as responsible for the transaction and typically takes wider responsibility for elements of the sale.
Depending on the model, this can include matters such as:
A PayFac facilitates merchant payment acceptance.
A Merchant of Record model goes beyond simply facilitating payment acceptance.
Payment Facilitators do not operate independently of the wider acquiring ecosystem.
A traditional PayFac model normally involves an acquiring partner that supports and sponsors the programme within the card-payment system.
The acquiring relationship remains important because it connects the PayFac programme into the card networks and carries scheme and acquiring responsibilities.
This is why merchants and software platforms evaluating PayFac arrangements should understand:
The answer depends on the model.
| Model | Who may perform the underwriting work? |
|---|---|
| Direct acquiring | The acquiring organisation |
| ISO | ISO may pre-assess and collect information; underlying acquirer commonly makes or controls the final acquiring decision |
| PayFac | PayFac can perform significant merchant onboarding and risk assessment within the framework agreed with its acquiring partner |
| Embedded / managed PayFac | Responsibilities can be split between the software platform and underlying payments provider |
This is one reason the same merchant can receive different outcomes from different payment providers.
What matters is not simply which salesperson takes the application.
It is whose risk appetite ultimately governs the payment facility.
For more information about underwriting times, see our Fast Merchant Account Approval guide.
A Merchant ID or MID identifies the merchant within a payment-acquiring arrangement.
In a traditional acquiring model, the merchant commonly receives an MID within the acquiring relationship.
In PayFac structures, merchant identification can operate differently because businesses are onboarded as sponsored or sub-merchants within the PayFac programme.
This is why simply asking:
“Do I have a MID?”
may not fully explain the payment architecture.
More useful questions include:
Read our Merchant ID (MID) guide.
This is another question merchants should ask explicitly.
Depending on the model, settlement could involve:
The merchant should know:
These questions become increasingly important for marketplaces, platforms and businesses processing significant transaction volumes.
Again, the answer depends on the payment structure.
Chargeback management can involve:
A merchant should establish which organisation:
The party providing customer support may not necessarily be the party controlling the underlying acquiring risk.
There may be several layers of control.
Depending on the arrangement, suspension or termination could result from:
Visa's current Merchant Screening Service, for example, explicitly recognises merchants, sponsored merchants, Payment Facilitators and Independent Sales Organisations as separate entities within its merchant and third-party-agent risk framework.
View Visa's Merchant Screening Service information.
The merchant should therefore understand both:
who manages the day-to-day account
and:
who ultimately controls the acquiring relationship.
The tables in this guide are useful for understanding the concepts, but modern payment companies rarely fit perfectly into one box.
A single organisation might simultaneously provide:
Another provider may brand all of those services under one product name even though several legal entities or partners sit underneath it.
This is why MAS generally looks at capability and payment architecture rather than relying only on provider labels.
There is no universally better model.
The right answer depends on the merchant rather than the label.
The payment model that works when a business is small may not be the architecture it uses five years later.
A growing merchant might move through several stages:
Simple all-in-one provider
↓
Dedicated acquiring relationship
↓
Separate gateway and acquirer
↓
Multiple MIDs or acquirers
↓
Payment orchestration or multi-provider infrastructure
This is not a required progression.
It simply illustrates why understanding the individual layers of the payments stack becomes more important as requirements become more complex.
Read our Acquirer-Agnostic Payment Gateways guide and Payment Orchestration guide for more information.
If you already accept payments, start with your contracts and statements.
Identify:
You may discover that what you thought was one payment provider is actually a combination of several organisations.
This is particularly useful information before:
The answers provide a much clearer picture of the payment service than the provider's marketing title alone.
Understanding the payment structure becomes particularly important when a business wants to switch.
Suppose a merchant says:
“I want to leave my processor.”
That could mean several different things.
The business may actually want to:
Those are very different migration projects.
Before cancelling anything, establish exactly which layer is causing the problem.
Read our Switching Merchant Account Provider guide.
The same principle applies to contracts.
A merchant can have separate agreements covering:
Leaving one agreement does not necessarily terminate the others.
For more detail, read our No-Contract Card Processing guide.
Payments terminology can make merchant services appear more complicated than they need to be.
The simplest way to understand a provider is to ignore the marketing label initially and ask five questions:
Who sells it?
Who underwrites it?
Who processes it?
Who settles it?
Who controls the merchant relationship?
Once those answers are clear, terms such as ISO, PayFac, PSP, processor, gateway and acquirer become much easier to understand.
And for merchants with complex requirements, knowing the structure can prevent a common mistake: changing the wrong part of the payment stack when the real problem sits somewhere else.
Merchant Advice Service helps businesses identify the payment structure they actually need before comparing individual providers.
This can include understanding:
The aim is not simply to find a company that says it can process payments.
It is to understand which organisations need to sit within the payment chain and which party is responsible for each part of the service.
Businesses can also read our Compare UK Payment Providers guide.
Merchant Advice Service is a UK business-to-business payments information, comparison and provider-matching service.
Founded in 2016, MAS helps businesses understand their payment requirements and identify payment providers or specialist partners that may be relevant to the way they operate.
We provide information and support across areas including:
Merchant Advice Service is not an acquiring bank or payment processor and does not make final underwriting decisions.
The MAS information, matching and introduction service is free to businesses. MAS may receive commission or a referral fee from some commercial partners where an introduction results in a completed product or account.
For full information about how our service operates, provider matching, independence and commercial relationships, read How Merchant Advice Service Works.
This guide was reviewed and updated in August 2026 using UK regulatory guidance, card-network information and primary payment-industry sources.
The FCA's guidance describes regulated payment services under the Payment Services Regulations 2017, including acquiring payment transactions.
FCA: Payment Services Regulations and Electronic Money Regulations
FCA perimeter guidance explains the regulatory definition of acquiring and notes that it is likely to capture master-merchant and Payment Facilitator models. The guidance also distinguishes acquiring from purely technical services such as processing, storage, terminals and gateways.
FCA Handbook: Payment Services and Acquiring
Visa's current third-party-agent information identifies ISOs and other organisations providing payment-related services within the Visa ecosystem.
Visa: Third Party Agent Registration
Visa's Merchant Screening Service distinguishes merchants, sponsored merchants, Payment Facilitators and Independent Sales Organisations within its acquiring-risk framework.
Visa: Merchant Screening Service
Stripe's current payment-facilitation information illustrates how traditional PayFac, embedded-payment and technology-led facilitation models can differ.
Merchant Advice Service is an independent payments information, comparison and provider-matching service.
The payments industry uses terms such as ISO, PSP, processor, merchant services provider and payment platform in different commercial contexts. The exact legal, regulatory, acquiring and card-scheme role of a business depends on the services it actually provides and the structure under which those services are delivered.
This article is intended to explain commonly encountered payment models and should not be interpreted as legal or regulatory advice about the status of an individual payment company.
Our editorial content may reference payment providers, card networks, regulators and technology companies regardless of whether Merchant Advice Service has a commercial relationship with them.
Where organisations are named for technical or regulatory examples, inclusion does not constitute a recommendation and should not be taken to mean Merchant Advice Service can introduce businesses to that organisation.
MAS may receive commission or a referral fee from some commercial partners where a business chooses to proceed following an introduction. Commercial relationships do not determine which organisations may be referenced within our independent educational content.
Organisations have not paid for inclusion in this article unless explicitly stated.
Payment-provider structures, acquiring relationships, regulatory permissions, scheme registrations and commercial models can change. Businesses should confirm the current position with the relevant provider and, where necessary, obtain independent regulatory or legal advice.
Written or reviewed by Libby James, founder of Merchant Advice Service and specialist in merchant payments and complex provider requirements.